The fourth installment of Grand Theft Auto, released April 29th, 2008, features an array of VP catalog on their highly regarded soundtrack including hottest selection of dancehall tunes ("Real McKoy" and "Last Night" by Mavado, "Church Heathen" by Shaggy, "Brrt" by Bunji Garlin and "Youth Dem Cold" by Richie Spice) off DJ Bobby Konder’s Massive B Soundsystem 96.9 channel.
Grand Theft Auto IV’s first week performance represents the largest launch in interactive entertainment history selling over $500 million in estimated retail value and is poised to surpass retail levels of any movie or music launch to date.
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